Welcome to GreatBizIdeas.Org

An Awesome Business Idea: Link Building for Websites

Author Cameron Martel

Part One: Business Overview

Here’s an idea that will appeal to anyone who loves catching trends and milking every dollar out of them while they can. The internet, and it’s multi-trillion dollar economy, is the place to be right now. Hundreds of millions of dollars are exchanged over the course of a matter of hours, and it’s no secret that you want a part of that. Here’s a business that can be launched for under $100, expanded quite quickly, and marketed for free.

It will take approximately eight hours a day of solid work once you’ve got it up and running, so don’t think that this will become a cash grab. However, a bit of research into it has shown income projections exceeding $200 per day in profit- who’s going to complain about that?

The Business Overview:

There are a few ways that a website can make money. Affiliate programs, AdSense (or some other type of PPC service), PayPal donations, merchandise… the list goes on. None of that matters to you, however, as your focus is going to be on targeting those people who are actively seeking to earn an income via their website. You are going to try to sell your services to these people, and not only will they buy it, they will throw heaps of money at you as the service that you will be offering them will be invaluable.

This business is all about valid, legitimate link building. A big part of a websites SEO strategy (for SEO help check out SimplifiedSEO.com) is link building: having as many targeted, relevant, viable back links as possible. This business will focus on offering websites the outsources creation of those links (for a fee, of course).

This business is a guaranteed money maker for the following reasons:

1. Webmasters need backlinks - With Google running the show these days there is no webmaster who will turn down this service. Google demands back links, and you’re going to offer them.
2. Generating backlinks is a pain in the behind - For a webmaster, generating qualified backlinks is a pain in the butt. Finding the websites and getting the links up is about as much fun as being punched in the face. I would gladly pay someone else to do it for me.

The Product:

The product is quite simple, and you could actually break it down into different packages if you wanted. At the core, you are offering qualified back links with anchor text that reflects the customers SEO strategy. The more links you sell, the more money you can make. What will take you time is the actual creation of the links- inputting them into websites. This can be automated to an extent, streamlining your process a little bit. However, you’ll still have to do it manually.

A big portion of this type of business is directory submissions, where you will be submitting websites to directories with chosen anchor text and descriptions. This type of information will be gathered from the customer before you commit to any work, ensuring that you won’t be on the chopping block to come up with something yourself.

Advertising and Promotion:

You will have to actively find and generate your customers. However, the service itself is in high demand for qualified and reliable people/businesses that can provide back links for a reasonable price. Since this business has a definite prospect for longevity, you want to be that business.

You will be able to advertise for free via:

• Forums - Webmaster and affiliate marketing forums will not only allow you to advertise your services, but they will likely be where most of your initial business comes from.
• Social networking - Promoting yourself via Digg/Stumbleupon/del.ici.ous/etc. will generate traffic and revenue without costing you a dime.
• Classified ads - Offline businesses still have websites that need to be SEO’d, and you’re offering an essential element of the SEO strategy.

Revenue/Profit Potential:

Your revenue is going to come from volume.  An individual client may only be worth $10-$20 to you, so the more you have the better off you are.  The trick to developing massive amounts of profit is keeping your operating costs low and your income high.  You’ll want to generate at least 10 clients a day in order to make the business worthwhile.

We have not yet done the research to determine what the median price will be, but generating 10 clients a day will be a minimum of $150 a day in revenue.  This will all be profit.

Have something to say about this idea? Leave a comment- we’d love to hear it!